Poultry in Motion - why it’s good for business to also consider how the chicken crossed the road.


It is estimated that more than a billion live chickens are transported on roads in South Africa every year. In fact, more poultry products are consumed by South Africans every year than all other animal-protein sources combined (SAPA Industry Profile, p.12). That answers the question why the chicken crossed the road, but another question is equally interesting and really should also be asked; how did the chicken cross the road?

MPACT Chicken Coops conform to the standards of the Code of Practice of the South African Poultry Association and through its revolutionary Returnable Transport Packaging (RTP) system, MPACT has developed an array of multi-trip, re-usable containers that constitute the largest range of RTP systems in South Africa, which significantly reduces environmental impact and even making it possible to 'recoop' costs.